Mixed-race male models to be a big hit in 2024

Mixed-race (or “half”) Japanese models are often chosen because their image isn’t as strong and powerful as foreigners’ but not as soft/natural as Japanese models’. And generally, Japanese people tend to prefer half-Japanese faces.

While using foreigner models can give a very cool and high-end image, sometimes they lack friendliness.

In such cases, mixed race models are the most likely to be used.

Also, recently Korean stars became popular not only in Japan but globally as well, so there is a growing demand for Korean-like features in the industry.

Let us introduce you some mixed-race male models who are likely to be a big hit in 2024!

Masa J Solucio

Management: elite Japan Age: 26Filipino x Japanese x Spanish183cm（Also active as a dancer）

RYU

Management: elite Japan Age: 22German×Japanese×English193cm

Akihiro Holloway

Management: elite Japan Age: 21American×Japanese183cm

Hyugo

Management: elite JapanAge: 18Quarter Argentine x Japanese180cm

Models have a wide variety of jobs, including corporate advertisements, commercials, fashion shows, catalog, editorial, and many more.

There is no doubt that the demand for half-Japanese models will increase in Japan, where companies are incorporating international culture and inbound tourism is expected to accelerate.